Campaigns & Projects
Greenwash Watch - Training,
Creatives for Climate NGO
Communications, marketing, and branding professionals working in climate must develop the skills to communicate sustainability credibly and avoid greenwashing. Together with a lead professor, I managed end-to-end project delivery: from facilitation and social media promotion to sign-ups and community engagement. The programme upskilled +100 professionals in climate communications, strengthening the NGO's credibility in the field.
Services: project management, campaign marketing, social media strategy, digital content production, facilitation
Global Creative Community Meet-up Program, Creatives for Climate NGO
To complement the online community, we launched in-person meet-ups in key cities worldwide. The events created spaces for knowledge-sharing, networking, and capacity-building, helping creatives exchange ideas and strengthen local climate action networks. I oversaw meet-up development and promotion to ensure successful delivery and visibility of the program.
Services: project management, social media strategy, digital content creation, event communications
Exposing Greenwashing in Journalism, Creatives for Climate NGO
This campaign introduced investigative journalism as a tool to expose greenwashing and empower the creative community. I developed the campaign concept and content strategy, and coordinated delivery across social media, an online info session, and a dedicated community channel connecting journalists, outlets, and creatives. The initiative raised awareness of investigative reporting as a driver of accountability in climate communications and strengthened partnerships between NGOs and the media.
Services: campaign conception, content strategy, social media outreach, event communications, graphic design
The Humblebrag & School of Life - Personal Branding Training
The Positioning for Purpose - training equipped sustainability professionals to lead impact-driven change through personal branding, messaging, and self-awareness. I managed communications and delivery for the 2-day-in-person workshop, including content development, event promotion, and stakeholder coordination.
The programme brought together a diverse group of professionals across industries, helping them strengthen their positioning and sustainability thought-leadership.
Services: project coordination, stakeholder management, content creation, facilitation, campaign promotion, event communications
